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Legal updates and insights for growing businesses.
Showing 25–48 of 78

In a small business, your edge often comes down to what you know (and what only you know)....

If you run a small business, your content is often one of your biggest assets. It might be...

Email trust has never mattered more for New Zealand small businesses. Inboxes are more crowded than ever, scams...

As a business, avoiding Instagram can be challenging — after all, it might even be a core part...

You’ve hired a designer to build your logo, a developer to create your app, or a marketing contractor...

Royalties can be a great way to earn ongoing income from something you’ve created (or own), without having...

Putting time (and money) into your brand is exciting - until you receive a message from the Intellectual...

Buying a domain name can feel like grabbing a prime piece of digital real estate. But if the...

You’ve finally got a great idea: a new product, a unique brand concept, a course, an app, or...

If you’re building a brand in New Zealand, chances are you’re not thinking “local only”. Even if you...

If you’ve spent months (or years) developing a new plant variety, it’s completely normal to wonder: how do...

Your slogan (or tagline) can be one of the most valuable parts of your brand. It’s the line...

You’ve put real time (and money) into building your brand - the name, the logo, the packaging, the...

If you’ve put real time (and money) into building a business, chances are you’ve created something valuable that...

If you’re creating content, building a brand, writing code, designing products, or even just posting regularly online, it’s...

Getting an adverse report from the Intellectual Property Office of New Zealand (IPONZ) can feel like a hard...

If you’re building a brand in New Zealand, you’ve probably seen the ™ symbol next to a business...

YouTube is one of the best platforms for building a brand, marketing your business, and reaching customers without...

You can spend months building a brand people love - the name, the logo, the packaging, the vibe...

Using Indigenous knowledge in a business can be powerful. It can also be legally (and culturally) complex. Whether...

If you’ve created something original for your business (like a logo, website copy, training materials, photos, software, or...

If you create content for YouTube (or you’re using YouTube to market your business), you’ve probably had that...

Adding music to your Instagram Reel, YouTube video, podcast episode, online course or TikTok can instantly lift the...

TikTok can be a powerful marketing channel, a creative outlet, and (for some creators) a serious revenue stream....
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