Business Law Library & Tracker
Trade Marks, Passing Off & Branding
Brand clearance, registration, confusing use, goodwill and enforcement.
Sources last reviewed 28 July 2026
Main law guides
157
Acts, regulations and codes worth reading first
Topics
60
Plain-English clusters
Published case explainers
96
Selected cases with a business lesson
Tracked updates
8
New, amended & reviewed
Plain-English explainers, not legal advice. Use the linked official source for section-level detail, and get advice for your situation.
Get legal helpMain laws
Main lawNew Zealand
Designs Act 1953
1953 No 65
PriorityIn force4 practical checks · checked 13 June 2026
IP & Brand ProtectionFood & Product ComplianceContractors & Worker StatusTrade Marks, Passing Off & BrandingCopyright, Software & Digital ContentLicences, Permits & Registrations
Main lawNew Zealand
Trade Marks Act 2002
2002 No 49
PriorityIn force4 practical checks · checked 13 June 2026
IP & Brand ProtectionTrade Marks, Passing Off & BrandingLicences, Permits & RegistrationsDisputes, Enforcement & RemediesFranchising, Distribution & DealershipsImport, Export, Sanctions & Customs
Main lawNew Zealand
Geographical Indications Registration Act 2006
2006 No 60
PriorityIn force7 practical checks · checked 28 July 2026
IP & Brand ProtectionRegulatory ComplianceTrade Marks, Passing Off & BrandingProduct Safety, Labelling & RecallsLicences, Permits & RegistrationsDisputes, Enforcement & RemediesImport, Export, Sanctions & CustomsStandards, Accreditation & Certification