Digital Marketing & Advertising Articles
Expert articles and practical legal guides on digital marketing & advertising for new zealand businesses.
How to Run a Compliant Lotto Competition: Legal Checklist
Want to know how to run a compliant lotto competition in New Zealand? Here are the key legal checks for prize draws, promotions, advertising, privacy, and
26 September 2026
The Hidden Legal Risks Sitting on Most Business Websites
Many business websites look fine on the surface but carry quiet legal risks underneath. Here’s what New Zealand businesses should check around privacy
23 September 2026Marketing Consent in New Zealand
Marketing consent can be tricky for New Zealand businesses, especially when email lists, SMS campaigns, checkout forms, and old customer databases all
3 July 2026
Passing Off Law in New Zealand
Passing off law in New Zealand can affect businesses even without a registered trade mark. Learn how passing off claims work, when branding disputes
2 July 2026Media Buying Agreements in New Zealand: Key Clauses for Advertisers and Agencies
A media buying agreement can decide who controls ad spend, account access, data, fees, and legal risk. This guide explains the key clauses New Zealand
18 June 2026
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