Minna is the Head of People and Culture at Sprintlaw. After receiving a law degree from Macquarie University and working at a top tier law firm, Minna now manages the people operations across Sprintlaw.
The New Year has a funny way of making you feel motivated and slightly attacked at the same time. Suddenly you’re inspired to organise your inbox, fix your finances, and finally start that business idea you’ve been sitting on.
If you’re a business owner (or you’re about to become one), one of the best New Year’s resolutions you can make is simple: sort out your legals.
This guide is updated for current expectations and risk areas we’re seeing now - especially around online selling, privacy, contractor arrangements, and brand protection - so you can start the year feeling clear, confident, and protected from day one.
Let’s break down what “sorting out your legals” actually means in a practical, achievable way.
Why “Sorting Out Your Legals” Is A Business Goal (Not Just Admin)
It’s easy to treat legal tasks like a background chore - something you’ll get to once you have more time, more revenue, or fewer “urgent” things going on.
But in reality, legal foundations are what let you grow without constantly worrying about worst-case scenarios. When your legals are in order, you can:
- Make faster decisions (because you already know what you can and can’t do)
- Onboard clients and customers smoothly (without messy back-and-forth)
- Hire and manage people with confidence (and reduce employment disputes)
- Protect your brand and IP (so you’re not forced into a rebrand later)
- Avoid preventable disputes with clear expectations and enforceable contracts
In New Zealand, a lot of legal risk doesn’t come from dramatic courtroom moments. It comes from everyday business activities that feel “normal” until something goes wrong - like a client who refuses to pay, a contractor who claims they’re an employee, or a customer who wants a refund and says your terms are “unfair”.
Sorting out your legals is less about being pessimistic and more about being prepared.
Do You Have The Right Business Structure And Ownership Setup?
Before you update contracts or policies, it’s worth stepping back and checking whether your business setup still matches how you operate today.
Your structure affects everything from tax and liability to how you bring on co-founders, investors, or business partners.
Sole Trader Vs Company Vs Partnership: Quick Reality Check
If you started informally, you might be operating as a sole trader without realising how much personal risk that can involve. If your business is growing (or you’re signing bigger contracts), it may be time to review whether a company structure is a better fit.
Common signs your structure needs a refresh include:
- You’ve brought on a co-founder or silent partner (even informally)
- You’re taking on loans, leases, or long-term commitments
- You’re hiring staff or using multiple contractors
- You’re dealing with higher-value work or higher-risk services
- You want to expand, franchise, or bring in investors
If you operate through a company, the next question is whether the internal rules are actually clear.
Company Paperwork That Often Gets Missed
A company isn’t just a registration - it’s an ongoing legal vehicle. If there are multiple owners, you’ll usually want the rules clearly documented so everyone knows what happens if things change.
For example, it’s common to put in place a Shareholders Agreement so there’s a clear plan for decision-making, dividends, exits, deadlocks, and what happens if someone wants to sell their shares.
It can also be worth checking whether you need a Company Constitution to set practical governance rules that match how you actually run the business.
Even if you’re currently a solo founder, sorting this out early can save you a lot of stress later if you bring in a partner or investor.
Are Your Contracts Actually Protecting You Day-To-Day?
Most legal issues we see in small businesses don’t start with bad intentions. They start with assumptions.
You assume the client understands the scope. The client assumes changes are included. You assume payment is due in 7 days. They assume “once I’m happy” (which might be never).
Contracts are where you convert assumptions into enforceable terms.
The Core Contracts Most NZ Businesses Should Consider
Depending on what you do, your “must-have” list will be different. But many businesses benefit from having some version of the following in place:
- Client or customer terms (scope, payment, delivery, refunds, limitations of liability)
- Supplier agreements (lead times, quality standards, returns, indemnities)
- Contractor agreements (IP ownership, confidentiality, deliverables, termination)
- Employment agreements (if you have staff, even part-time)
- Non-disclosure arrangements (if you’re sharing sensitive information)
If you’re selling services (especially B2B services), it’s usually worth having a proper Service Agreement rather than relying on email threads and a quote.
If you’re hiring team members, getting the Employment Contract right is one of the most important things you can do early - because it sets expectations about duties, hours, confidentiality, notice periods, and what happens if things don’t work out.
Don’t Rely On Templates If Your Business Has Changed
Templates can be a starting point, but they rarely match your exact business model - and they often don’t reflect how New Zealand law applies in practice.
Even if you had contracts drafted a few years ago, it’s smart to review them if you’ve changed your pricing, added new services, started selling online, expanded your team, or moved into new markets.
A good “New Year legal clean-up” is simply checking that:
- Your contracts reflect what you actually do (not what you used to do)
- Your payment and late fee terms are clear
- Your cancellation and refund terms are realistic and legally compliant
- Your liability clauses are fit for purpose (and not overly broad or unenforceable)
- Your IP clauses match how you create and deliver work
Are You Complying With The Key NZ Laws That Apply To Most Businesses?
Even if you’re not in a heavily regulated industry, there are a few core legal areas that apply to most New Zealand businesses.
The tricky part is that compliance often overlaps with your marketing, customer service, and operations - so it’s easy to get wrong if you treat it as “just legal stuff”.
Consumer Law And Advertising Rules
If you sell products or services to consumers, you’ll want to keep the Fair Trading Act 1986 and the Consumer Guarantees Act 1993 front of mind.
In plain English, that means you need to be careful that your marketing and sales processes don’t create misleading impressions, and that you handle consumer issues (like faults, delays, and refunds) in a way that matches your legal obligations.
Common risk areas include:
- “Before and after” claims that don’t reflect typical results
- Unclear pricing (especially if extra fees appear later)
- Terms that try to remove consumer rights that can’t be excluded
- Ambiguous delivery timeframes
If you sell online, it’s also worth checking that your checkout process and website terms are clear and easy to find. Customers shouldn’t have to dig for key conditions like shipping costs, subscription renewals, or cancellation rules.
Privacy And Customer Data
Most businesses collect personal information now - even if it’s just names, emails, delivery addresses, or booking details.
Under the Privacy Act 2020, you’re expected to handle personal information responsibly, keep it secure, and be transparent about what you collect and why.
If you collect personal information through your website, forms, email marketing, bookings, or eCommerce, you’ll usually want a clear Privacy Policy that matches your actual practices.
Privacy is one of those areas where doing the basics properly can immediately boost customer trust. It also helps you respond quickly if a customer asks what information you hold about them or wants it corrected.
Health And Safety Duties (Even For Small Teams)
New Zealand health and safety obligations apply broadly, and they don’t disappear just because your business is small or “mostly remote”.
If you have workers (including contractors in many situations), you need to take reasonable steps to keep people safe. That might mean safe processes, training, incident reporting, and clear boundaries around what’s expected.
This is especially relevant if you:
- Operate from a physical location (shop, studio, warehouse)
- Do onsite work (trades, events, installs)
- Use equipment or hazardous substances
- Have staff working alone or after hours
If you’re not sure what applies to you, it’s worth getting advice early rather than waiting for an incident to force the issue.
Is Your Online Presence Legally Covered?
For many businesses, your website and social media are where customers first meet you. They’re also where legal risk quietly builds up - especially if you’re running promotions, collecting data, or selling online.
Website Terms, Online Selling, And Subscriptions
If customers can buy through your website, you’ll want your terms to cover things like:
- Pricing and payment
- Delivery timeframes
- Returns and refunds
- Faults and warranties
- Limitation of liability (where appropriate)
- Chargeback disputes and fraud prevention processes
Even if you don’t sell directly online, you might accept online bookings, run paid memberships, or provide digital services. Those models benefit from clear written terms so customers understand what they’re getting.
Marketing: Testimonials, Influencers, And Claims
Marketing is one of the easiest places to accidentally create legal issues - because it’s where you’re trying to persuade people quickly.
It’s worth checking that your New Year marketing plan lines up with your legal obligations, including:
- Using testimonials that are genuine and not misleading
- Making sure “limited offer” claims are accurate
- Being transparent when content is sponsored or incentivised
- Avoiding exaggerated performance claims that can’t be backed up
If you’re partnering with creators or running ambassador campaigns, written agreements help ensure everyone is aligned on deliverables, content rights, approvals, and brand use.
Are You Protecting Your Brand, Content, And Business Value?
When you’re busy running a business, brand protection can feel like something to do “later”. But the longer you wait, the harder (and more expensive) it can become to fix problems.
Think of it this way: your brand is often one of the most valuable parts of your business. If you ever sell the business, bring in investors, or franchise, strong IP protection can make the whole process smoother.
Trade Marks And Brand Names
Registering a business name or securing a domain name doesn’t automatically give you trade mark rights.
If your brand is important to you (name, logo, tagline), it’s worth looking at trade mark protection - especially if you’re investing in packaging, signage, or paid advertising.
Trade mark registration can help you:
- Stop others using a confusingly similar brand
- Build a stronger asset you can license or sell
- Avoid being forced into an expensive rebrand
It’s also smart to check for conflicts before you commit to a name - because discovering an issue after you’ve launched is a painful way to start the year.
Ownership Of Content And IP (Especially With Contractors)
If you use contractors for design, web development, branding, photography, or content creation, it’s important to be clear about who owns what.
Many business owners assume that “if I paid for it, I own it”. That’s not always true under IP law - ownership often depends on the contract terms and the circumstances.
This is where contractor agreements and project terms matter. They can spell out:
- Who owns the deliverables
- Whether you get a full assignment of IP or just a licence to use it
- Whether the contractor can reuse elements for other clients
- Confidentiality and restrictions on sharing your business information
If you’re scaling your business this year, cleaning up these IP points early can prevent disputes later (especially if you want to sell or restructure the business).
Key Takeaways
- Sorting out your legals is a practical New Year goal that helps you grow confidently and avoid preventable disputes.
- It’s worth checking whether your business structure still suits how you operate, especially if you’ve brought on partners, hired a team, or taken on bigger risks.
- Clear, tailored contracts help you turn assumptions into enforceable terms, particularly around scope, payment, cancellations, and IP ownership.
- Most NZ businesses need to stay on top of core compliance areas like the Fair Trading Act 1986, Consumer Guarantees Act 1993, Privacy Act 2020, and health and safety duties.
- Your website and digital marketing can create legal risk quickly, so make sure your online terms, privacy settings, and advertising claims match what you actually offer.
- Brand and IP protection (including trade marks and contractor IP clauses) can protect your business value and reduce the risk of an expensive rebrand.
If you’d like help sorting out your legals for the year ahead, you can reach us at 0800 002 184 or team@sprintlaw.co.nz for a free, no-obligations chat.


