Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
Starting a dog sitting business can be an exciting way to turn your love of animals into a real (and scalable) small business.
But as soon as you’re caring for someone else’s dog, you’re also dealing with real-world risks: injuries, property damage, neighbour complaints, customer disputes, staff issues, and questions about what happens if a dog gets sick or goes missing.
The good news is you don’t need to overcomplicate it. If you set up the right business structure, put the right agreements in place, and understand your compliance obligations, you can operate with a lot more confidence from day one.
What Kind Of Dog Sitting Business Are You Running?
Before you set up anything legally, it helps to get clear on your business model. “Dog sitting” can mean very different things in practice, and your legal risks (and paperwork) change depending on what you’re offering.
Common Dog Sitting And Daycare Models
- In-home dog sitting: you care for the dog in the customer’s home (often with house access).
- Dog boarding (at your home): the dog stays at your property overnight.
- Doggy daycare: dogs attend for supervised day sessions (often multiple dogs at once).
- Dog walking add-ons: you pick up, walk, and return dogs as part of your service.
- Premium services: training support, transport, grooming coordination, administering medication, or special-needs care.
Why does this matter? Because the more responsibility you take on (and the more dogs you care for), the more you’ll want to:
- define your service clearly in writing (so there’s less room for misunderstandings)
- build in safety and behaviour requirements (so you can refuse dogs that aren’t suitable)
- set expectations about emergencies, vet care, and liability
- think carefully about health and safety processes (especially if you have staff)
How Do I Set Up The Business Structure For A Dog Sitting Business?
One of the first legal decisions you’ll make is how you’ll operate: as a sole trader, in a partnership, or through a company.
This choice affects your tax setup, how you’re paid, how you share ownership, and-most importantly-your personal risk if something goes wrong.
Because there can be tax and accounting implications (including GST, expense deductions, and how drawings/salary/dividends work), it’s usually worth speaking with an accountant before you lock in a structure.
Sole Trader
This is the simplest and most common option when you’re starting small.
- Pros: easy to start, low admin, you control everything.
- Cons: you’re personally liable for business debts and many legal risks (which matters if a dispute arises or there’s an incident).
Partnership
If you’re starting with someone else (for example, you and a friend, partner, or family member), you may be operating as a partnership even if you never “formally” register one.
- Pros: shared workload and costs.
- Cons: partnerships can become messy quickly if roles, money, and exit plans aren’t agreed upfront.
If you’re going into business with someone, a Partnership Agreement is one of the best ways to reduce the risk of disputes later.
Company
Many dog daycare operators choose a company structure as they grow (especially if they’re hiring staff, leasing premises, or taking on higher volume).
- Pros: can help separate personal and business liability, can be easier for bringing in co-owners or investors, often seen as more “formal” by commercial partners.
- Cons: more ongoing admin and compliance, director duties apply, separate tax and reporting requirements.
If you set up a company, you’ll often also want a Company Constitution so the rules around decision-making, share transfers, and governance are clear from the start.
There isn’t a one-size-fits-all structure. The “right” choice depends on how big you plan to grow, whether you’re working with others, and your risk profile.
What Registrations, Permits, And Rules Might Apply?
A dog sitting business often looks simple on the surface, but there can be a few compliance layers depending on where and how you operate.
Local Council Rules And Property Use
If you’re operating a dog daycare or boarding setup from your home or a residential property, you may need to think about zoning, noise, and nuisance rules.
Even if you don’t need a “permit” in the traditional sense, you can still run into issues if neighbours complain about barking, parking, or traffic. If you’re using a leasehold premises, your lease may also restrict what you can do in the space (including noise, odour, or animal-related use).
If you’re planning to lease commercial space, it’s worth getting the terms reviewed early so you don’t lock yourself into conditions that don’t work for your business model. A Commercial Lease Review can help you understand what you’re actually signing up for.
Health And Safety Obligations (Even For Small Teams)
In New Zealand, the Health and Safety at Work Act 2015 applies to businesses (including small ones). If you run your operation as a PCBU (person conducting a business or undertaking), you have duties to ensure, so far as is reasonably practicable, the health and safety of workers and others who could be put at risk by your work (including customers and visitors). If you’re running a dog daycare business with staff, contractors, volunteers, or even regular visitors, you should think about:
- how you manage dog aggression risks and separation protocols
- safe handling and restraint practices
- cleaning procedures and hygiene
- incident reporting (dog bites, slips, injuries)
- staff training and supervision
These aren’t just “nice-to-haves”. They’re part of operating responsibly, and they can also matter if there’s ever a claim or complaint down the track.
Animal Welfare Obligations
Because your service involves caring for animals, you should also be familiar with your obligations under the Animal Welfare Act 1999 and any relevant codes of welfare. In practice, that means having sensible processes for appropriate shelter, food and water, supervision, safe handling, and timely veterinary care if an animal is injured or unwell-and making sure your staffing and facilities match the number and needs of dogs you accept.
Consumer Law And Advertising Rules
Even if your dog sitting business is small, you’re still dealing with consumers. That means you should take care with what you promise in your marketing and what you say your service includes.
In practice, this means you need to comply with:
- Fair Trading Act 1986: don’t mislead customers about pricing, availability, qualifications, or what your service includes.
- Consumer Guarantees Act 1993: services must be carried out with reasonable care and skill, be fit for purpose, and completed within a reasonable time (unless you’ve agreed otherwise).
For example, if you advertise “24/7 supervision” or “medication administered daily”, you need to be confident you can deliver that consistently. If you can’t, it’s better to market accurately and explain limitations upfront.
What Agreements Does A Dog Sitting Business Need?
This is where you can protect your business the most.
When you’re caring for someone’s dog, customers tend to assume you’ll handle every scenario. If you don’t spell out what you do (and don’t) do, you can end up in disputes about responsibility, refunds, emergencies, and liability.
While insurance is important, insurance won’t fix unclear expectations. The foundation is clear, tailored agreements.
1. Customer Terms And Conditions (Or Service Agreement)
For most dog sitting and daycare operators, the core document is your customer contract-whether that’s called “terms and conditions”, a “service agreement”, or a booking agreement.
At a minimum, your customer agreement should cover:
- Services: what’s included (and what isn’t), hours, drop-off/pick-up rules, supervision levels.
- Fees and payment terms: deposits, late fees, surcharges (weekends/public holidays), payment timing.
- Cancellations and refunds: when customers can cancel, what you keep, what you refund, and how you handle short-notice cancellations.
- Behaviour requirements: vaccination expectations, socialisation rules, aggression policy, refusal rights.
- Emergency and vet authority: when you can seek vet care, who pays, spending limits, preferred vet details.
- Medical disclosures: allergies, medication schedules, pre-existing conditions, special needs.
- Limitation of liability: reasonable boundaries (while still complying with consumer law).
- Damage: what happens if the dog damages your property or injures someone.
- Photos and marketing permission: whether you can use images/video of the dog on social media.
This is also where you can set practical policies that protect your time and cashflow-like late pick-up fees, no-shows, and required notice for cancellations.
If you’re offering services online (bookings, subscriptions, packages), you’ll often benefit from properly drafted Service Agreement terms that match your exact workflow.
2. Pet Owner Information And Consent Forms
In addition to your core terms, you’ll usually want intake forms that capture the details you need to care for the dog safely and reduce misunderstandings later.
These forms can cover:
- emergency contacts
- vet information and authorisations
- behaviour history (reactivity, bite history, separation anxiety)
- health conditions and medication instructions
- feeding routines, allowed treats, restrictions
- permissions for dog park visits, transport, group play, or off-lead activities (if applicable)
Done properly, these forms also support your health and safety processes and create a clear record if anything goes wrong.
3. Contractor Agreement (If You Use Dog Sitters Or Walkers)
Many businesses start with the owner doing everything, then quickly realise they need extra help during peak periods, school holidays, or weekends.
If you engage dog sitters or walkers as contractors, you’ll want a written agreement that clarifies:
- scope of work and service standards
- rates and invoicing
- who provides equipment and transport
- liability and insurance responsibilities
- confidentiality (customer details, codes/keys, routines)
- what happens if there’s a complaint or incident
This also matters because “contractor vs employee” issues can create serious problems if the relationship isn’t set up correctly. A tailored Contractor Agreement can help clarify the working arrangement and reduce misunderstandings.
4. Employment Contract (If You Hire Staff)
If your dog daycare grows to the point where you’re hiring staff, you’ll need a proper employment agreement that reflects your business reality-shift work, weekend coverage, responsibilities around animal handling, and your policies for behaviour management and incidents.
A strong Employment Contract can also help you set expectations about:
- work hours and rostering
- training and performance standards
- workplace conduct and safety
- use of customer information
- social media and representing the business
Employment law processes in NZ can be technical, so it’s worth getting the contract right from day one rather than trying to patch it later.
5. Website Terms And Online Booking Terms
If you accept bookings through your website, sell packages, or let customers create accounts, you’ll want terms that explain how your online systems work and what customers can expect.
Depending on your setup, you may want Website Terms and Conditions that cover things like:
- booking rules and rescheduling
- pricing changes
- service availability
- account security
- intellectual property in your website content
Even if you also have separate service terms, website terms help cover the “digital” side of your business so it’s not left vague.
Privacy And Customer Data: What Do I Need To Do?
Running a dog sitting business often means collecting more personal information than you might expect, such as:
- customer names, phone numbers, email addresses
- home addresses (especially for in-home dog sitting)
- alarm codes or entry instructions
- emergency contacts
- payment details (or at least invoices and transaction records)
- photos and videos (which may include people, children, or identifiable locations)
In New Zealand, the Privacy Act 2020 requires you to handle personal information responsibly. You’ll generally need to take reasonable steps to protect it, only collect what you need, and be clear about how you use it.
That’s why a Privacy Policy is often a practical must-have-especially if you collect info through your website, run online bookings, or market via email.
Email Marketing And Customer Contact Lists
If you’re building an email list for promotions (like daycare packages, holiday bookings, or referral offers), you’ll also want to think about consent and unsubscribe processes, so you don’t accidentally drift into spam complaints.
In New Zealand, the Unsolicited Electronic Messages Act 2007 also sets rules for commercial electronic messages (including marketing emails), such as requiring consent, accurate sender information, and a functional unsubscribe facility.
It’s usually easiest to set this up properly early, rather than trying to clean up your database later when you’re already busy.
Key Takeaways
- Choosing the right structure for your dog sitting business (sole trader, partnership, or company) affects liability, growth, and how you operate day-to-day-and it’s worth getting tax/accounting advice before deciding.
- If you’re running dog daycare or boarding from a property, you should check council rules, neighbour impacts, and (if leasing) make sure your lease actually permits your intended use.
- Consumer law applies to dog sitting and daycare services, so your advertising and service promises should be accurate and your processes should meet reasonable care and skill requirements under the Consumer Guarantees Act 1993.
- Your customer terms and conditions are your core protection document-covering services, fees, cancellations, behavioural rules, emergency vet authority, and liability boundaries.
- If you engage helpers, you should use the right agreement (contractor or employee) and document expectations clearly from day one.
- If you collect customer information (especially addresses and access instructions), you’ll need to comply with the Privacy Act 2020 and usually should have a Privacy Policy in place-and if you do email marketing, you should also comply with the Unsolicited Electronic Messages Act 2007.
If you’d like help setting up your dog sitting business with the right agreements and legal foundations, you can reach us at 0800 002 184 or team@sprintlaw.co.nz for a free, no-obligations chat.








