Alex Solo

Co-Founder

Biography

Alex is a lawyer, entrepreneur and co-founder of Sprintlaw, an international legal services business that's transforming the way legal services are delivered to small businesses. Sprintlaw operates in Australia, New Zealand and the UK and has won many industry awards, including being listed as the fastest growing legal business in the Asia Pacific region by the Financial Times in 2022.

As a lawyer, Alex specialises in the technology space and was named one of Australia's Most Influential Lawyers by Australasian Lawyer in 2022, one of Asia Law Portal's "30 People to Watch" in the Business of Law in Asia in 2020 and was selected by Lawyer's Weekly as the top under 30 technology & media lawyer in Australia in 2019.

Prior to founding Sprintlaw, Alex worked as a technology lawyer at Clayton Utz and was the founder and managing director of Spidr, an online digital agency which he sold in 2015.

Education

Bachelor of Laws (2013), University of Sydney

Bachelor of Arts (Media & Communication) (2011), University of Sydney

Graduate Diploma of Legal Practice (2014), Australian National University

Professional Membership

Admitted to the Supreme Court of NSW

Admitted to the High Court

Awards

Sydney Young Entrepreneur of the Year Award (Winner, '19, '20, '21, Finalist '22, '23)

Asia Law Portal '30 People To Watch' list ('20, '23)

Leading Technology Lawyer (NSW), Legal Adviser Awards ('23)

Most Influential Lawyer List, Australasian Lawyer ('22)

30 Under 30 Award in Tech, Media and Telco (Winner, '19)

B&T 30 Under 30 Entrepreneur Awards ('19)

Australasian Law Awards Young Private Practice Lawyer of the Year ('19)

Service Expertise

Business Set Up Commercial Leases Consumer Law Contracts Data & Privacy Digital Marketing & Advertising eCommerce Employment Law Franchising Getting Finance Intellectual Property Startups Creative & Entertainment Software & IT Business Sales Regulatory Compliance

Alex Solo's
Articles & Guides

Contractor vs Employee Risks for Virtual Assistant Agencies in New Zealand

Virtual assistant agencies in New Zealand can face real legal risk if contractors are treated like employees in practice. This guide explains how worker

9 September 2026

How to Set Clear Credit Terms in New Zealand

Clear credit terms can protect your cash flow and reduce payment disputes. This guide explains how New Zealand businesses can set enforceable credit

9 September 2026

What Legal Documents Does a Subscription Software Business Need in New Zealand?

Subscription software businesses in New Zealand need more than a generic SaaS template. This guide covers the key legal documents, from customer terms and

9 September 2026

Non-solicitation Clauses for Sports Coaching Platforms in New Zealand

A non-solicitation clause can protect customer and coach relationships on a sports coaching platform, but only if it is drafted carefully. This guide

9 September 2026

Who Owns IP Created for a New Zealand Food Delivery Platform?

For New Zealand food delivery platforms, IP ownership often turns on who created the work and what the contract says. This guide explains how copyright

9 September 2026

Staff Handbook Policies for Game Development Studios in New Zealand

A game studio handbook should do more than copy a generic HR template. This guide explains how New Zealand studios can draft staff handbook policies that

9 September 2026

Subscription Terms for Software Resellers in New Zealand

Reselling software subscriptions in New Zealand can expose your business to pricing, liability, privacy, and termination risks if the contract is not

9 September 2026

Do You Have to Give Notice When Ending Employment or Contracts?

Ending a worker or business contract is not just about picking a notice period. In New Zealand, the right notice depends on the agreement, the real nature

9 September 2026

Who Owns Freelancer IP in a New Zealand Clinic Management Software Business?

If you are building clinic management software with freelancers in New Zealand, paying for the work does not always mean your business owns the IP. This

9 September 2026

Allied Health Service Terms in New Zealand: Common Contract Mistakes to Avoid

Allied health service terms can create problems when fees, privacy, liability and service scope are unclear. This guide explains the common contract

9 September 2026

Advertising and Marketing Rules for Data Analytics Consultancies in New Zealand

Advertising a data analytics consultancy in New Zealand can create legal risk if your claims about results, data use, privacy, or AI tools are too broad

9 September 2026

Hvac Business in New Zealand: Licences, Legal Setup and Contracts

Buying, selling, or reviewing an HVAC business in New Zealand means more than checking price and equipment. This guide explains the licences, contract

9 September 2026

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