Alex is Sprintlaw's co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
- What Is A Price Increase Notice In A Commercial Contract?
How To Check If A Price Increase Notice Is Valid (A Quick Checklist)
- Step 1: Find The Pricing And Variation Clauses
- Step 2: Check The Notice Requirements (And Follow Them Exactly)
- Step 3: Confirm Whether You Have A Termination Or Renegotiation Right
- Step 4: Check If There Are “No Oral Modification” Or “Written Variation Only” Clauses
- Step 5: Sanity-Check The Wider Legal Risk
- Key Takeaways
If you run a small business, price rises are a fact of life. Suppliers put up their rates, freight costs spike, rent increases, wages move, and suddenly your margins are under pressure.
That’s when the dreaded (or necessary) document shows up: a price increase notice under a commercial contract.
Whether you’re sending a price increase notice to your customers, or receiving one from a supplier, the legal question is the same: can they do that under the contract, and have they done it properly?
Below, we’ll walk you through how price increase notices work in commercial contracts in New Zealand, the common legal traps, and the practical steps you can take to protect your business from day one.
What Is A Price Increase Notice In A Commercial Contract?
A price increase notice is usually a written notice one party gives the other to say:
- the price for goods or services is going up; and
- the increase will apply from a certain date (often after a minimum notice period).
In many contracts, the notice is only valid if the contract expressly allows price changes and sets out:
- when prices can change (e.g. annually, after an initial term, or “at any time”);
- how prices can change (e.g. CPI/indexation, fixed percentage, or “reasonable increase”);
- how much notice is required (e.g. 30 days’ written notice);
- how notice must be delivered (e.g. email to a specific address, post, or via an online portal); and
- what the other party can do if they don’t agree (e.g. terminate, renegotiate, or accept by continuing to purchase).
From a legal perspective, the “notice” isn’t just admin. It’s often the step that triggers a contractual right to vary pricing.
If the notice doesn’t comply with the contract, there’s a real risk the increase is not enforceable (or you end up in a dispute about whether the variation actually took effect). In practice, the outcome can depend on how the notice clause is drafted and whether the other party can argue there was substantial compliance or no real prejudice.
When Can You Legally Increase Prices Under A Commercial Contract?
In NZ, most business-to-business pricing comes down to contract law (and what you agreed). There isn’t a single “price increase” statute that applies to every scenario.
In practical terms, there are a few common ways price increases become legally valid:
1) The Contract Has A Price Variation Clause
This is the cleanest scenario. Your agreement might say something like:
- “We may increase fees by giving 30 days’ written notice,” or
- “Fees increase annually in line with CPI,” or
- “Supplier may pass through increases in input costs.”
If a variation clause exists, you still need to follow it closely (including notice rules). If you’re relying on standard trading terms, it’s worth checking whether your Terms of Trade actually include a pricing variation mechanism that suits your business model.
2) Both Parties Agree To A Change (Even If The Contract Is Silent)
If your contract doesn’t allow unilateral price changes, you can still increase prices if:
- both parties clearly agree to the new pricing (ideally in writing); and
- the variation meets any contract requirements (some contracts require variations to be in writing and signed).
If you’re unsure whether you have a binding agreement (or whether your quotes and emails form a contract), it helps to understand what makes a contract legally binding in the first place.
3) The Contract Ends And You Offer A New Contract At A New Price
Sometimes the most straightforward path is commercial rather than legal: if the contract is ending (or is terminable on notice), you can:
- terminate in line with the agreement; and
- offer a new contract with updated pricing.
Be careful here: termination rights often have strict notice periods, and a poorly handled termination can create risk (especially if it looks like you’re trying to pressure the other party into accepting a new price).
4) The Contract Allows “Reasonable” Increases (But The Risk Is Higher)
Some contracts allow price rises that are “reasonable” or “reflect increased costs”. These clauses can work, but they’re also a common source of disputes because:
- “reasonable” is vague;
- it can be unclear what evidence is required; and
- the other party may argue the clause is being used unfairly.
If you’re drafting or renegotiating contracts, it’s usually better to use a clear mechanism (like CPI, a fixed percentage cap, or pass-through categories) rather than relying on open-ended wording.
How To Check If A Price Increase Notice Is Valid (A Quick Checklist)
If you’ve received a price increase notice, don’t panic. Start with a structured review.
Here’s a practical checklist you can work through:
Step 1: Find The Pricing And Variation Clauses
Look for clauses called:
- “Fees” / “Price” / “Charges”
- “Variation” / “Changes To Services”
- “Review” / “Annual Increase”
- “Pass Through Costs”
- “Indexation”
If you have a services arrangement, your pricing mechanics may be spread across a main agreement plus a schedule/statement of work. This is one reason businesses often use a properly structured Service Agreement rather than relying on scattered emails and invoices.
Step 2: Check The Notice Requirements (And Follow Them Exactly)
Common issues we see include:
- notice period not met (e.g. contract requires 30 days, they gave 14);
- notice sent to the wrong email/address (or not to the “notices” contact);
- notice delivered in the wrong way (e.g. contract says “post”, they sent SMS);
- notice missing key information (effective date, new prices, what changes);
- notice given by the wrong party/entity (common where business structures change).
In other words, even if they have a right to increase prices, there can be scope to challenge the increase if they don’t follow the contract’s process.
Step 3: Confirm Whether You Have A Termination Or Renegotiation Right
Some contracts say you can terminate if you don’t accept the increase (for example, by giving notice within a certain timeframe). If you miss that window, you may be treated as having accepted the new price.
If you’re the party issuing increases, building in a clear “exit” option can reduce disputes. If you’re the party receiving increases, having a termination/renegotiation right can protect you from being trapped.
Step 4: Check If There Are “No Oral Modification” Or “Written Variation Only” Clauses
Many contracts say variations must be in writing and signed by both parties. This matters if the sender tries to treat a notice as automatically changing the price when the contract actually requires mutual agreement.
If you need to formally vary a contract (pricing or otherwise), it’s worth getting the approach right. A structured process like changing a contract can save you a lot of back-and-forth later.
Step 5: Sanity-Check The Wider Legal Risk
Most price increase notice disputes in a commercial contract are ultimately contractual. But other legal obligations can still matter, depending on the context:
- Fair Trading Act 1986: your communications must not be misleading or deceptive (e.g. claiming increases are “mandatory by law” when they’re not).
- Commerce Act 1986: be careful about coordination with competitors or any conduct that could raise competition law issues (especially in concentrated industries).
- Contract and Commercial Law Act 2017: general principles apply, including remedies if one party misrepresents the basis of the increase or breaches the agreement.
If the contract is with consumers rather than other businesses, extra layers apply (like the Consumer Guarantees Act 1993). But for most SMEs, the key is still: what does the contract allow, and what was actually agreed?
How To Draft A Price Increase Clause That Won’t Blow Up Later
If you’re sending price increase notices often (or you want the ability to do so), the best time to deal with this is before you sign the contract.
Here are practical drafting points that tend to reduce disputes.
Use A Clear “How” For The Increase
Clauses that are easiest to manage usually define the calculation method, such as:
- CPI indexation: increases in line with CPI (with a defined reference index and timing);
- fixed annual uplift: e.g. 3% each year;
- capped increases: increases permitted but capped (e.g. “no more than 5% in any 12-month period”);
- pass-through costs: specific categories (freight, raw materials, third-party licensing, minimum wage changes), sometimes with evidence requirements.
Vague clauses like “we may increase prices at our discretion” are where problems tend to start, especially if the relationship becomes strained.
Spell Out Notice Requirements In Plain English
A good clause usually clarifies:
- how much notice must be given (e.g. 30 days);
- what format the notice must be in (email is common, but specify addresses);
- what the notice must contain (new price list, effective date, what items are changing).
This seems basic, but it prevents “we never got it” arguments and avoids accidental non-compliance.
Include A Commercial Off-Ramp
If you’re the party increasing prices, it can feel risky to allow termination. But in reality, a fair termination right often:
- reduces the chance of a formal dispute;
- keeps negotiations practical;
- signals that your pricing changes are meant to be transparent, not punitive.
For example: “If you don’t accept the increase, you may terminate within 14 days of receiving the notice, effective before the increase applies.”
Make Sure Your Contract Structure Matches Your Business Model
Businesses often try to bolt price variation onto documents that weren’t designed for ongoing supply relationships (like a one-page quote or an invoice footer). If you’re dealing with recurring services, ongoing supply, or subscription-style arrangements, it’s usually safer to have proper documentation in place and to avoid “DIY” wording.
If your agreement is being used across multiple customers, consider having it professionally drafted or reviewed. A tailored Contract Review can identify whether your variation clause actually works (and whether it creates unintended risk).
What Should You Do If You Receive A Price Increase Notice You Don’t Agree With?
Receiving a price increase notice can put you in a tricky spot, especially if you rely on that supplier to deliver to your customers on time.
Here’s a practical approach to protect your business relationship and your legal position.
1) Don’t Ignore It (Silence Can Look Like Acceptance)
Some contracts say that continued orders or continued use after the notice date counts as acceptance of the new price.
If you need time to assess the impact, reply quickly (politely) and ask for:
- the contractual clause they’re relying on;
- the effective date; and
- a full updated price schedule.
2) Check Your Own Customer Contracts
If your costs are going up, can you pass them on?
This is where many businesses get squeezed: you accept a supplier increase, but your customer contracts don’t allow you to increase pricing (or require longer notice).
It’s worth reviewing the pricing mechanics in your own customer-facing documents so you’re not taking on cost risk you can’t manage.
3) Negotiate (But Keep It Documented)
If the increase is too steep, you might negotiate:
- a smaller increase now with a scheduled review later;
- a temporary surcharge instead of a permanent increase;
- a longer notice period so you can reprice to your customers;
- service level improvements in exchange for accepting the increase.
If you agree to a change, make sure it’s recorded properly (email can sometimes be enough, but many contracts require signed variations).
4) Watch For “Unfair Pressure” Or Misleading Claims
Most price increases are legitimate. But if the other party uses language that’s misleading (for example, overstating the basis for the increase), that can raise Fair Trading Act concerns.
It’s also worth being aware of NZ’s unfair contract terms regime under the Fair Trading Act (particularly for standard form contracts), and the need to consider how the clause is drafted and applied in practice.
5) Get Advice Before You Dig In (Or Walk Away)
Some disputes aren’t worth escalating; others can materially damage your margins for years. A short legal check can help you understand:
- whether the increase is enforceable;
- whether you have a termination right;
- what happens if you keep ordering “under protest”; and
- how to propose an amendment that protects you long-term.
Key Takeaways
- A price increase notice in a commercial contract usually turns on what the contract says about price variation and whether the notice process has been followed correctly.
- Even if a contract allows price increases, there may be room to dispute whether the increase took effect if the notice doesn’t comply with the contract’s delivery method, timing, or content requirements.
- If the contract is silent on unilateral price increases, you generally need mutual agreement (or you may need to end the existing arrangement and offer a new one).
- The best way to avoid disputes is to draft clear pricing clauses upfront, including a defined method of increase (CPI/fixed %/pass-through), notice requirements, and a fair termination or renegotiation option.
- If you receive a price increase notice, respond promptly, check your termination and acceptance clauses, and make sure any negotiated outcome is documented properly.
- Where communications are misleading or pressure tactics are used, other laws (like the Fair Trading Act 1986) may be relevant alongside the contract terms.
Note: This article is general information only and does not constitute legal advice. If you’d like advice on your specific situation, get in touch with a lawyer.
If you’d like help reviewing a price increase notice, negotiating a pricing variation, or updating your commercial contracts so you’re protected from day one, you can reach us at 0800 002 184 or team@sprintlaw.co.nz for a free, no-obligations chat.








