Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
- Common Warning Signs Your Business May Be Insolvent
What Options Do You Have If Your Business Is Insolvent (Or Nearly Insolvent)?
- 1) Informal Workout And Negotiation With Creditors
- 2) Refinancing Or Bringing In Investment (With Caution)
- 3) Selling The Business Or Selling Business Assets
- 4) Voluntary Administration (Where Available And Appropriate)
- 5) Liquidation (Winding Up The Company)
- 6) Receivership (Often Connected To Secured Lending)
- Key Takeaways
When cash flow is tight, invoices are overdue and creditors are chasing you, it can feel like your business is spiralling - fast.
If you’re a business owner in New Zealand, understanding bankruptcy and insolvency isn’t just “nice to have”. It can help you make calmer decisions, protect what you’ve built, and avoid mistakes that make a hard situation worse.
This guide breaks down what bankruptcy and insolvency mean in practice, what your legal responsibilities are (especially if you’re a company director), and what options you may have if your business can’t pay its debts.
Note: This article is general information only and not legal advice. Insolvency is highly fact-specific, so it’s worth getting tailored advice early. Also, tax debts (including IRD enforcement) can involve additional rules, priorities and penalties, so it’s important to get specific advice if you have GST, PAYE or income tax arrears.
What Is The Difference Between Bankruptcy And Insolvency?
These terms get used interchangeably, but they’re not the same - and that difference matters for business owners.
What Is Insolvency?
Insolvency is a financial state where a person or business can’t pay debts when they fall due.
In New Zealand, insolvency is often assessed using practical tests like:
- Cash flow test: can you pay debts as they become due (wages, rent, suppliers, tax)?
- Balance sheet test: are your liabilities greater than your assets?
Insolvency can apply to:
- Companies (e.g. a limited liability company that can’t pay its debts)
- Individuals (including sole traders) who can’t pay personal and business debts
What Is Bankruptcy?
Bankruptcy is a formal legal process that generally applies to individuals (not companies). In New Zealand, bankruptcy is governed by the Insolvency Act 2006.
If you’re a sole trader, this distinction is important because your business debts are usually your personal debts. If the business fails, bankruptcy may become part of the conversation.
If you trade through a company, the company can be insolvent, but it doesn’t “go bankrupt” - instead, it may enter processes like liquidation, receivership, or (in some cases) voluntary administration.
Why This Matters For Small Business Owners
Knowing whether the problem is “the company can’t pay” or “I personally can’t pay” affects:
- what options you have (and how fast you need to act)
- your personal exposure (for example, personal guarantees)
- what duties apply to you as a director
- how creditors can enforce debts
It can also affect how you negotiate with landlords, lenders, suppliers, and investors - because your legal position changes depending on who actually owes the money.
Common Warning Signs Your Business May Be Insolvent
Insolvency isn’t always a sudden cliff - for many small businesses, it’s a slow squeeze that shows up in patterns.
Some common red flags include:
- Consistently paying bills late (not just occasionally).
- Relying on one creditor to pay another (for example, using today’s sales to cover last week’s supplier invoices).
- Using personal funds (credit cards, personal loans) to keep the business afloat with no realistic plan to repay.
- Tax arrears with IRD (GST, PAYE or income tax) increasing over time.
- Overdue wages/holiday pay or “just getting by” with payroll.
- Creditor pressure escalating (formal letters of demand, debt collection activity, statutory demands).
- Difficulty accessing stock or credit because suppliers switch you to COD terms.
One warning sign alone doesn’t always mean insolvency - but if several are happening at once, it’s time to slow down and assess your options properly.
The earlier you act, the more choices you usually have.
What Are Your Legal Duties If You’re A Director Of An Insolvent Company?
If your business is a company, you’re likely a director (even if you’re also the sole shareholder and the day-to-day operator).
When a company is approaching insolvency, directors must be especially careful. Under the Companies Act 1993, directors have duties to act in the best interests of the company and to avoid certain conduct that can expose them to personal liability.
This is one of the biggest reasons business owners should get advice early: you’re not just managing a financial problem - you’re managing a legal risk problem too.
Trading While Insolvent Can Create Personal Risk
In broad terms, if a company keeps trading and taking on new debts when it can’t realistically pay them, that can create serious issues for directors.
Even though companies usually provide “limited liability”, there are circumstances where directors can become personally exposed - including through:
- breaches of directors’ duties
- personal guarantees (more on this below)
- certain statutory offences or penalty regimes (which can apply in some situations)
- inaccurate or misleading statements made to creditors
Importantly, directors aren’t automatically personally liable for company debts (including wages or tax) just because the company is insolvent. Personal exposure usually depends on the specific facts and legal basis (for example, a guarantee, a breach of duty, or a particular statutory provision).
If you’re unsure about the line between “temporary cash flow issues” and “insolvency”, it’s worth getting advice on your specific situation, including your personal liability as a company director.
Keep Good Records And Make Decisions You Can Justify
When insolvency is on the table, how you make decisions matters.
In practice, directors should be able to show they:
- considered the company’s financial position properly
- didn’t incur new debts without a credible plan to pay them
- treated creditors fairly (and didn’t favour one inappropriately)
- got appropriate professional advice
- kept proper financial records and board minutes/resolutions
If you have multiple directors or shareholders, it’s also important to check what your Company Constitution and shareholder arrangements say about decision-making in a crisis (for example, approvals needed to sell assets, take on finance, or wind up the company).
Don’t Ignore Your Employment Obligations
When money’s tight, payroll can become one of the first pressure points - but employment obligations don’t disappear just because the business is struggling.
If you’re considering reducing hours, restructures, or redundancies, you need to follow a fair process and meet minimum legal obligations. Otherwise, the business can face claims, and those issues can also complicate any restructuring or insolvency process.
Getting the basics right in your Employment Contract documentation and internal processes can really help, especially if you’re trying to stabilise the business or prepare for a sale/closure.
What Options Do You Have If Your Business Is Insolvent (Or Nearly Insolvent)?
If you’re facing insolvency, it’s easy to think your only choice is to “shut the doors”. But there are often multiple pathways - and the right one depends on your structure, your debts, your assets, and whether the business is still viable.
Below are some common options small business owners consider in New Zealand.
1) Informal Workout And Negotiation With Creditors
Sometimes the business is still viable, but it needs breathing room.
You may be able to negotiate:
- repayment plans with suppliers
- rent relief or temporary variations with your landlord
- restructured payment terms with lenders
- a settlement of disputed invoices
This approach is usually most effective when you act early and communicate clearly. Once legal enforcement steps begin, the negotiating power often shifts away from you.
2) Refinancing Or Bringing In Investment (With Caution)
New finance or investment can help a business recover - but it can also increase risk if it’s used to “delay the inevitable”.
If you’re bringing in money, it’s important to document it properly, whether it’s:
- a loan (secured or unsecured)
- a shareholder advance
- a convertible instrument or equity raise
If security is involved, that should be documented correctly (and often registered) - for example, where a lender takes security under a General Security Agreement.
3) Selling The Business Or Selling Business Assets
If the business still has value (customer base, equipment, IP, brand, contracts), selling may allow you to pay debts and exit cleanly - or restructure and keep trading under new ownership.
Two key points here:
- Sales need to be structured properly: asset sale vs share sale has different legal and tax implications.
- Timing matters: if the company is already insolvent, selling assets below value or to related parties can create legal risk.
If you’re considering a sale, it’s worth getting help with the documents and the process, including a properly drafted Business Sale Agreement.
4) Voluntary Administration (Where Available And Appropriate)
Voluntary administration is a formal process under the Companies Act 1993 designed to give an insolvent company a chance to restructure or reach a deal with creditors, rather than going straight into liquidation.
It’s not suitable for every business, and it has strict rules and timelines - but for some companies, it can be a “circuit breaker” that stops enforcement action while options are assessed.
If this might apply to you, it’s important to understand the process and get tailored advice early, including the practical steps involved in going into voluntary administration.
5) Liquidation (Winding Up The Company)
Liquidation is the process of winding up a company’s affairs under the Companies Act 1993. A liquidator is appointed, and the company’s assets are dealt with to pay creditors (to the extent possible) before the company is removed from the register.
Liquidation may be:
- voluntary (initiated by shareholders), or
- court-ordered (often after a creditor applies to the High Court)
For many small businesses, liquidation is the final step when the business can’t be saved. It’s not necessarily “failure” - sometimes it’s simply the cleanest, most compliant way to close an unviable company and reduce ongoing risk.
6) Receivership (Often Connected To Secured Lending)
If your business has secured finance, your lender may have the right to appoint a receiver if you default. Receivership is governed by the Receiverships Act 1993 and is focused on recovering the secured creditor’s debt, often through selling secured assets.
This can happen quickly, and it can significantly reduce your control over what happens next - another reason to get advice early if you think defaults are likely.
Personal Guarantees, Security Interests And “Hidden” Insolvency Risks
One of the biggest surprises for small business owners is realising that even though they trade through a company, they’re still personally on the hook.
This is common where lenders, landlords, and sometimes key suppliers require personal guarantees before they do business with a new or small company.
How Personal Guarantees Can Affect You
If you’ve signed a personal guarantee and the company can’t pay, the creditor may be able to pursue you personally - even if the company goes into liquidation.
Guarantees are often included in:
- commercial leases
- loan agreements and finance facilities
- supplier credit applications
If you’re asked to guarantee a debt, it’s worth understanding the scope of what you’re signing and whether it can be limited or negotiated. Sometimes, guarantees are supported by formal documentation such as a Deed Of Guarantee And Indemnity.
Security Interests And The PPSA
In New Zealand, the Personal Property Securities Act 1999 (PPSA) affects how certain assets can be claimed by secured creditors.
This matters because:
- some creditors may have security over your equipment, inventory, vehicles, or receivables
- secured creditors are often paid before unsecured creditors in an insolvency scenario
- poor documentation or misunderstandings about “who owns what” can cause nasty surprises
If you’ve granted security or your suppliers use retention of title terms, it’s worth reviewing your contracts so you understand the pecking order if things go wrong.
Director Guarantees vs “Limited Liability” Reality
Many business owners assume a company structure automatically protects them personally. In reality, “limited liability” is only one part of the risk picture.
Your true exposure depends on things like:
- whether you signed personal guarantees
- whether you’ve complied with directors’ duties
- whether there are unpaid taxes or employee entitlements (and the specific legal basis for any claim)
- whether you’ve made representations to creditors you can’t back up
If you’re concerned about potential claims, it’s worth understanding how directors can be challenged for decisions, including situations involving breach of directors’ duties.
Key Takeaways
- Bankruptcy and insolvency aren’t the same: insolvency is a financial state, while bankruptcy is a formal legal process that generally applies to individuals (including many sole traders).
- Company directors need to be proactive: when a company is insolvent or close to it, directors must be careful about taking on new debts and should document decisions properly.
- Early action gives you more options: negotiation, restructuring, sale, voluntary administration, liquidation, or receivership may be available depending on your situation.
- Personal guarantees can create personal exposure: even if you operate through a company, you may still be personally liable if you’ve guaranteed leases, loans, or supplier credit.
- Security interests matter in insolvency: secured creditors (including those with PPSA-registered security) may have priority over business assets.
- Don’t DIY major insolvency decisions: the cost of getting it wrong can be much higher than the cost of early advice, especially where directors’ duties and personal liability are involved.
If you’d like help assessing your options for bankruptcy and insolvency, or you need support dealing with creditors and next steps, you can reach us at 0800 002 184 or team@sprintlaw.co.nz for a free, no-obligations chat.


