Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
When you're building a startup or growing an SME, hiring great people is only half the challenge. The other half is keeping them motivated, aligned with your long-term goals, and excited to grow with you.
That's where an employee share scheme can be a real game-changer. Done well, it can help you attract talent, reward performance, and create genuine buy-in. Done poorly, it can create tax surprises, messy cap tables, and awkward conversations when someone leaves.
In this guide, we'll walk you through how employee share schemes typically work in New Zealand, what decisions you'll need to make as a business owner, and the key legal and tax issues to think about before you roll anything out.
What Is An Employee Share Scheme (And Why Do Startups Use Them)?
An employee share scheme is an arrangement where you offer employees (and sometimes contractors or advisors) an opportunity to receive an ownership interest in your business. Depending on the structure, that might mean:
- issuing shares to employees (either immediately or over time);
- granting options (the right to buy shares later at a set price);
- offering restricted shares (shares that can be forfeited if certain conditions aren't met); or
- using a "shadow equity" style incentive (not actual shares, but a benefit linked to company value).
For startups and SMEs, the big draw is that equity can be a way to reward and retain key people without putting too much pressure on cashflow. It can also help align your team with growth milestones, profitability targets, or a future exit (like a sale of the business).
From a practical perspective, an employee share scheme is often part of a broader "legal foundations" toolkit - alongside things like a Employment Contract and clear founder arrangements - so expectations are set from day one.
When An Employee Share Scheme Makes Sense
Employee share schemes tend to work best when:
- you have a clear growth plan (or an exit strategy);
- you want to retain key staff in a competitive market;
- you're building a team where long-term commitment matters (not just short-term labour); and
- you're comfortable sharing ownership (and the governance implications that can come with it).
When You Might Want To Pause And Rethink
It's worth slowing down if:
- you're not ready to share decision-making power or information rights;
- you haven't sorted your existing cap table or founder equity split; or
- you want to "just give them some shares" without thinking through tax, leavers, or valuation.
If any of those sound familiar, it doesn't mean you can't do an employee share scheme - it just means you should set it up carefully (and ideally with legal and tax input).
Common Employee Share Scheme Structures In NZ (Pros, Cons, And Fit)
There isn't one "standard" employee share scheme in New Zealand. The best structure depends on what you're trying to achieve, how your company is set up, and how much complexity you're willing to manage.
1. Shares Issued Upfront (Immediate Equity)
This is the simplest conceptually: the employee gets shares now (sometimes for free, sometimes by paying a price). The benefit is that it's straightforward and the employee immediately becomes a shareholder.
However, immediate equity can create issues if the relationship ends early. Without strong "good leaver/bad leaver" protections, you can end up with small parcels of shares held by former staff - which can become a headache for future fundraising or a sale.
Best for: senior hires where you're confident in long-term fit, or where shares are subject to strong restrictions and buy-back rights.
2. Options (Right To Buy Shares Later)
Options are very common in startups. Instead of receiving shares now, the employee receives the right to purchase shares in the future at a set price (often called the "exercise price"). Typically, options are subject to vesting conditions (for example, they vest over 3?4 years).
Options can be simpler to unwind if someone leaves early (depending on the rules), and they can reduce the number of immediate shareholders on your register.
Best for: growth companies that want flexibility and want staff to earn equity over time.
If you're leaning this way, it's worth documenting it properly through an Employee Share Option Plan rather than informal promises in emails or offer letters.
3. Restricted Shares / Vesting Shares
Restricted shares usually mean shares are issued now, but they're subject to restrictions (for example, the company can buy them back if the employee leaves before a vesting date, or the employee can't sell them until certain conditions are met).
This approach can be powerful because it creates immediate ownership, while still giving the company protection if someone leaves early.
Best for: key executives or early employees where you want immediate alignment, but still need control around leavers.
4. Phantom Equity (Equity-Like Incentives Without Shares)
Sometimes, you want to reward employees based on company value growth, without actually issuing shares. Phantom equity (often implemented through bonus arrangements or contractual value-sharing rights) can achieve that.
This can reduce governance complexity, but you still need to structure it carefully so everyone understands:
- how the benefit is calculated,
- when it is payable, and
- what happens if the employee leaves.
Best for: SMEs that want performance incentives but aren't ready to bring employees onto the cap table.
Key Legal Building Blocks Before You Offer Equity
Employee share schemes work best when they sit on top of solid company foundations. If you don't have those foundations, you can still implement a scheme - but you're more likely to run into disputes later.
Make Sure Your Company Structure Supports A Scheme
Most employee share schemes are implemented through a company (rather than a sole trader or partnership structure), because shares and shareholder rights are governed by company law.
Before you issue shares or options, you'll want to understand:
- what share classes exist (or should exist);
- who has voting rights;
- whether you want employees to have the same rights as founders/investors; and
- what happens on a future capital raise.
Your Company Constitution is often central here, because it can set rules around share issues, transfers, and director/shareholder powers.
Put Shareholder "Rules Of The Road" In Writing
If employees will become shareholders, you'll usually want a clear Shareholders Agreement to cover practical issues like:
- how decisions are made (and what needs shareholder approval);
- dividend policy (if any);
- information rights and confidentiality expectations;
- what happens if someone wants to sell their shares;
- drag-along and tag-along rights (important for exits); and
- what happens when someone leaves the business (the "leaver" provisions).
Without these rules, you risk being stuck negotiating from scratch at the worst possible time - like when you're trying to close an investment round or finalise a business sale.
Don't Skip Founder Arrangements
If you haven't already documented the founding relationship, do that first. A scheme can magnify existing uncertainty between founders (especially around control and dilution).
A Founders Agreement can help you clarify ownership, roles, vesting (if any), IP ownership, and what happens if a founder exits early - before you start sharing equity with staff.
Make The Offer Clear (And Consistent With Employment Documents)
Your scheme terms should be consistent with the employee's broader relationship with the business. For example, your employment agreement should clearly deal with confidentiality, IP ownership, and termination rights - and then your share/option documentation should address what happens to equity if employment ends.
This is a common place where businesses get tripped up: the "people" side and the "equity" side are documented separately, and they don't match.
Employee Share Scheme Tax In NZ: What Employers Need To Watch
Tax is one of the biggest reasons you'll want to slow down and get advice before launching an employee share scheme.
Important: the information below is general only and isn't tax advice. Employee share scheme outcomes can vary a lot depending on your company, your documentation, and the timing and restrictions attached to the equity. You (and your employees) should get independent tax advice before implementing or accepting any offer.
In New Zealand, employee share schemes can trigger tax obligations for employees, and they can create compliance obligations for employers. The details depend heavily on the scheme structure, when shares or options are granted, when they vest, and whether there are restrictions.
At a high level, the tax rules around employee share schemes are primarily dealt with under the Income Tax Act 2007, and Inland Revenue (IR) has guidance on how these arrangements can be taxed.
Why "Free Shares" Aren't Usually Free (Tax-Wise)
If an employee receives shares at a discount (including for $0), the "benefit" may be treated as employment income. That can mean tax is payable based on the value of the benefit.
Where businesses get caught off guard is timing: you may intend the equity to be a long-term incentive, but a tax liability can arise earlier than expected (for example, when shares are acquired or when restrictions lift), depending on how the scheme is set up.
Options And Vesting Can Still Create Tax Events
Options often feel "cleaner" because the employee isn't receiving shares immediately. But options can still create tax consequences - again, depending on the specifics and timing of when rights become unconditional, restrictions fall away, or shares are ultimately issued on exercise.
It's also important to factor in employer-side compliance. Depending on how your scheme is structured, you may have payroll and reporting obligations (for example, recording and reporting share scheme benefits as part of employment income information, and in some cases considering whether withholding/collection mechanisms apply).
Because searches like "employee share scheme tax NZ" are so common, it's a good sign many businesses are trying to solve this themselves. The risk is that a DIY approach can accidentally create:
- unexpected tax liabilities for staff (which can damage goodwill);
- reporting obligations you weren't planning for; or
- a scheme that doesn't achieve the retention or performance outcome you wanted.
Practical Tip: Treat Tax As A Design Input, Not An Afterthought
When you're designing a scheme, it's smart to involve your lawyer and accountant early, so you can pressure-test:
- how share value will be determined (especially for unlisted companies);
- what happens at vesting or exercise;
- whether employees can fund exercise price and any tax;
- what you will communicate to staff (without giving financial advice); and
- what employer reporting/payroll processes might be required.
In other words: don't just ask "can we do this?" - ask "can we do this in a way that's workable for the business and fair for the team?"
How To Set Up An Employee Share Scheme: A Step-By-Step Checklist
If you're ready to move forward, here's a practical process many startups and SMEs follow.
1. Clarify The Goal Of The Scheme
Start with the "why". For example:
- Is it mainly to attract talent?
- Is it a retention tool for key staff?
- Is it reward for hitting milestones?
- Are you planning for a future exit?
Your goal will influence whether you choose shares, options, restricted shares, or a phantom equity arrangement.
2. Decide Who Is Eligible (And How Much Equity You're Willing To Allocate)
Many businesses create an "equity pool" (for example, a percentage of shares reserved for employee incentives). As a business owner, you'll want to consider dilution and control, and how the pool may need to evolve as you grow.
3. Choose The Structure And Document Set
In most cases, you'll need a suite of documents that work together, such as:
- scheme rules (plan rules);
- individual grant letters (what each employee is being offered);
- share or option terms (including vesting/exercise and leaver provisions);
- updates to constitution (if required); and
- share issue or transfer documentation.
If you're issuing shares, you may also need something like a Share Subscription Agreement to properly document the issue price, completion mechanics, and warranties (where relevant).
And if you're already operating (rather than pre-launch), it's worth considering an ESOP review so you can sanity-check your plan against your cap table, investor expectations, and employment arrangements.
4. Build In "Leaver" Protections From Day One
This is where a lot of schemes succeed or fail.
You'll want to document what happens if an employee:
- resigns;
- is made redundant;
- is terminated for cause (serious misconduct);
- becomes unable to work long-term; or
- passes away.
It's also common to distinguish between "good leavers" and "bad leavers", with different outcomes (for example, a good leaver may keep vested shares, while a bad leaver may be required to sell them back).
Where the outcome involves buy-backs, forfeiture or forced transfers, make sure the mechanism is legally workable under the Companies Act 1993 and your governing documents (for example, a company share buy-back generally needs to meet statutory requirements like the solvency test, and your constitution and agreements need to clearly authorise the relevant steps).
5. Communicate The Scheme Clearly (Without Overpromising)
Equity is exciting - but it can also be misunderstood. Make sure your communications are clear about:
- what is being offered (shares vs options);
- what conditions apply (vesting, performance hurdles, time-based service);
- that equity value can go up or down;
- any restrictions on selling; and
- the need for employees to get independent financial/tax advice if appropriate.
This step is crucial for trust. The scheme should feel like a benefit, not a future disappointment.
Common Mistakes We See With Employee Share Schemes (And How To Avoid Them)
Employee share schemes are very doable for NZ startups and SMEs, but there are a few recurring pitfalls.
Using A Template Without Tailoring It
Generic templates often don't match your cap table, your constitution, your investor terms, or your employment arrangements. An employee share scheme is one of those areas where "close enough" can create real disputes later - especially when someone leaves or when you raise capital.
Forgetting That Shareholders Have Rights
Once an employee becomes a shareholder, they may have rights under the Companies Act 1993 and under your company's governing documents. If you don't want employees to have voting power or access to certain information, you need to structure the shares (and documents) accordingly.
Not Planning For Future Investment Or A Sale
Imagine you're six months away from a capital raise and an investor asks for a clean cap table and clear shareholder rules. If you have lots of small parcels of employee shares with inconsistent terms, it can slow down your deal or force you into last-minute clean-up negotiations.
Ignoring Tax Until After The Offer Is Made
Tax treatment can influence whether your scheme is actually attractive to employees. If a staff member receives equity and then finds out they have an unexpected tax bill, it can damage culture and retention - the exact opposite of what you wanted.
Key Takeaways
- An employee share scheme can help startups and SMEs attract and retain great people, especially when cashflow is tight but growth potential is high.
- Common structures include issuing shares upfront, granting options, using restricted/vesting shares, or offering phantom equity-style incentives.
- Before rolling out a scheme, make sure your legal foundations are solid - including your Company Constitution and (where relevant) a Shareholders Agreement.
- "Leaver" scenarios need to be addressed upfront, so you don't end up with ex-employees on your cap table or disputes about who owns what.
- Employee share scheme tax in NZ can be complex, and the timing of tax obligations can catch businesses (and employees) by surprise - get legal and accounting advice early.
- A clear, well-documented scheme is usually easier to manage during growth events like fundraising, restructuring, or selling the business.
If you'd like help setting up an employee share scheme (or reviewing one you already have), you can reach us at 0800 002 184 or team@sprintlaw.co.nz for a free, no-obligations chat.


